Netflix Becomes Exclusive U.S. Broadcaster for FIFA Women’s World Cup 2027 and 2031

 

FIFA and Netflix have announced a groundbreaking deal that will bring the next two FIFA Women’s World Cups exclusively to Netflix in the United States. The tournaments, scheduled for 2027 in Brazil and 2031 (host yet to be announced), mark the streaming giant’s entry into major international football broadcasting.

Netflix coverage of the Women’s World Cup will include commentary and entertainment from studio shows and top-tier talent, as well as exclusive documentary spotlighting the top players, their journeys, and the explosion of the sport around the globe.

“This is a landmark moment for sports media rights,” stated FIFA President Gianni Infantino. He emphasized the significance of this collaboration, adding, “This agreement sends a strong message about the real value of the FIFA Women’s World Cup and the global women’s game. FIFA and Netflix partnering together makes this a truly historic day for broadcasting and for women’s football.”

Netflix Chief Content Officer Bela Bajaria echoed the excitement, noting, “Bringing this iconic tournament to Netflix isn’t just about streaming matches, it’s also about celebrating the players, the culture, and the passion driving the global rise of women’s sport.”

Earlier in 2023, the platform secured a three-year deal to broadcast the NFL’s Christmas Day games, and it has since expanded into boxing and WWE programming.

In November, Netflix aired a high-profile boxing match between Mike Tyson and Jake Paul, which garnered 60 million streams worldwide. Starting in 2025, Netflix will also be the exclusive home of WWE’s Monday Night Raw in a $5 billion, 10-year agreement.

The FIFA Women’s World Cup, described by both parties as “the single biggest women’s sporting event on the planet,” has seen surging viewership. In 2023, Spain’s victory over England drew over two million viewers on FOX and Telemundo, while the U.S. women’s national team’s matches averaged nearly 3.8 million viewers.

Netflix’s move reinforces the rising prominence of women’s sports and signals a new era in sports broadcasting.